Promotion of the new water toy. A revolutionary electric surf foil, which allows you to fly over the sea at 15mph during almost 80min. With experience on surfing and as leaders on the foil world, Lift foils, the american brand based in Puerto Rico created this watercraft. Easy to set up and ride, environment friendly, the electric foil is going to conquer a wide range of the water toy´s market.
Promotional clip on the Balearics was requested to introduce the product on the local market. Turquoise was the most repeated word from the client. So, we went for it, and after a wide research of locations, we decide to film the spot on the south of Mallorca, where long sandy beaches offer this perfect scenery for translucent turquoise waters. A complete day of filming was needed to fill the editing department.
Searching locations, weather conditions, planning, editing